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Light Emitting Diode which is better known as LED is possibly one of the most highly used and advanced technologies of the modern world. Just as its name suggests, it is a device which emits light when current passes through it. But this simple device has many applications. One of the most important applications is LED signs. They can be used both in indoors as well as outdoors.

 Outdoor LED signs are very popular in most city streets. Large organizations, banks, various companies and even the government use these signs in most cosmopolitan cities. They can be used to present anything from advertisements to traffic directions and even the latest news. These signs play a pivotal role in the new generation of advertising. Traditional advertising methods are now giving way to the new LED technology. Companies whether they are big or small prefer to advertise their products by these new techniques of advertisement.

 The popularity of outdoor LED signs is definitely due to some excellent reasons. These signs are very eye catching and look very beautiful due to their illuminated structure. Along with that they are available in various sizes, models, and colors. Examples of latest LED signs include moving message signs, picture signs, video and digital display, billboards etc. Signs with flashing and animated properties are also often used. These signs are very cheap and affordable even with all the benefits that they include. They are also very easy to use such that they can be configured by operators with very little knowledge. They can be easily programmed to turn on and off at regular intervals and display whatever content you want.

 Another LED technology that has revolutionized advertising is outdoor LED billboards. So far billboards were restricted to papers, vinyl, and painted billboards. The arrival of these new billboards has changed the scene completely. These are nothing but large computer screens which are used to display advertisements. Since theses billboards can incorporate video they are much more high quality and are realistic. This allows companies to reach the consumers more easily. Outdoor LED billboards have a very important advantage over traditional billboards. The traditional mechanical ones can show up to three advertisements but an LED billboard can show an unlimited amount of advertisements. It is controlled by a computer and an operator can easily change the advertisement with a click of his mouse. At the same time they take up much less space than their traditional counterparts.